The jury has narrowed down the selection, highlighting the projects that continue competing for the IdejaX 2026 awards — find out below who has earned finalist status!
IdejaX, the national creativity competition that has for years brought together the best ideas and projects from the domestic communications industry, once again confirms growing interest and competitiveness in the market. This year’s edition recorded a record-breaking number of over 220 entries, marking an increase compared to last year and further underscoring the competition’s importance within the industry.
Following the first round of judging, the expert jury selected the projects that will continue in the competition and move forward in the race for the awards. These are works that stood out for their creativity, strategic approach, and quality of execution across various categories.
In the Best on Market group, ideas that push the boundaries of clients’ market categories stand out. Best in Channel rewards excellence in execution across various communication channels, from form to function. Best Branding & Rebranding category brings together the most successful projects in brand development and transformation, as well as their visual identities, while Best of Positive Change recognizes works that deliver a real and measurable positive social impact.
As in previous years, all submitted works were evaluated by a jury of distinguished creative directors. With the goal of ensuring a broader perspective and a more thorough assessment of the projects, the jury members contributed their knowledge and experience to selecting the best works on the domestic creative scene.
This year’s jury president is Davor Bruketa (Bruketa&Žinić&Grey), Alongside him, the projects were reviewed by Vanja Luetić (Boiler by Degordian), Stella Bogovac (I TO NIJESVE!), Dario Dević (404), Iva Domić (UTORAK), Matjaž Germ (101 inovativnimarketing), Dunja Huber (Futura DDB), Karlo Jelić (Studio Senzacija), Izvorka Jurić (Digstudio), Luka Mavretić (ImagoOgilvy), Martina Pavić (BBDO Zagreb), Ira Payer (Superstudio), Sean Poropat (StudioSonda) and Ivan Tanić (Šanavala).
Projects are listed by category in alphabetical order, and all finalists can be found at the following links:
III. Best Branding & Rebranding
Congratulations to all finalists! The winners will be announced and the awards ceremony will take place at the new edition of the DK Festival on May 8!
