The fifteenth season of IdejaX is ahead of us — and there are some new and some familiar faces in the new Organizing Committee.
The new competitive season in the communications industry is about to begin. If you’re a creative, you already know about IdejaX, one of the most important creative awards, that will once again reward your most creative projects this year. To mix things up, HURA has updated the Organizing Committee which now consists of six permanent members and three rotating members.
The Organizing Committee is responsible for planning the entire competition process. In addition to the existing members — Dunja Ivana Ballon (HURA! and IAB Croatia), Damir Ciglar (Imago Ogilvy), and Jelena Fiškuš (Studio Sonda) — the new permanent members of the Organizing Committee are Rajna Cuculić (EssenceMediacom), Anselmo Tumpić (Studio Tumpić/Prenc), and Siniša Waldinger (Bruketa&Žinić&Grey). Joining them in the new competitive season are new direct rotating members Almir Okanović (BBDO Zagreb), and Marin Ostojić (ZOO agencija), as well as the elected rotating member Alen Kekić (I TO NIJE SVE).
IdejaX is the only competition that celebrates creativity in our communications industry, making it recognizable and intriguing. Participating in the committee is an opportunity to contribute to the development of the festival, bringing it even closer to prestigious global and regional festivals, said Marin Ostojić (ZOO agencija).
Siniša Waldinger (Bruketa&Žinić&Grey) commented: IdejaX is a reflection of the creative industry in Croatia, and through its growth and development, we can also observe the growth and development of the advertising industry, which has undergone numerous transformations over the past 15 years. The combination of a great location, global speakers, and competitive excitement is clearly a winning formula, as evidenced by the constant increase in the number of submitted works and participants.
Membership in the Organizing Committee of IdejaX represents an opportunity for me to contribute to the advancement of the creative industry and to establish and recognize new standards within the profession. I look forward to collaborating professionally with my colleagues on the Committee, as well as to the challenges that the new competition season brings, said Rajna Cuculić (EssenceMediaCom).
It is a great honor for me to be a member of this committee, as IdejaX has established itself over the years as the most important national award for creativity in market communications. IdejaX provides an opportunity not only for large agencies but also for smaller ones to showcase their full potential and creativity through their projects in the best light, pointed out Anselmo Tumpić (Studio Tumpić/Prenc).
Alen Kekić (I TO NIJE SVE) shared his thoughts on the competition: Creativity is something that will outlast all trends, visual hooks, and well-written prompts. Creativity is what makes me get up every morning and drive to work, even though I have the work-from-home option. And IdejaX is a competition that celebrates, and even somewhat glorifies creativity, so I felt compelled to take part in the Organizing Committee of IdejaX.
According to the Rulebook of the IdejaX Organizing Committee, the permanent members of the Committee will work on the IdejaX competition for the next four seasons, while the rotating members will provide a fresh perspective each year. Their first step is to meet up and discuss the goals and changes brought about by the new awards season.
You have time until the beginning of next year to pick your best projects to submit to IdejaX. Find more info here.