Young Lions Croatia powered by Elan dropped those that were ready to take on the lion’s share of work at the heart of a creative jungle and gave teams of two 24 hours to return carrying prey in the form of a creative solution for a client. Isolated from the outside world, they had complete freedom to unleash their creative energy and show everyone why they are the kings of the communications jungle. Creatives under 30 got to choose among six categories in which they are as strong as a lion: Design, Digital, Media, Marketers, Print, and PR, and deliver an inspiring solution for the client, a nonprofit organization that helps passionate outdoor people protect the places and experiences they love from climate change – POW (Protect Our Winters).
Here are the winners and their work.
PR
Grand Prix: Jelena Ceković & Lara Burazin, 404
2nd place: Mate Šola & Ela Ban, McCann Zagreb
3rd place: Valentina Mezdić & Lara Paša, CTA komunikacije
DESIGN
1st place: Leopoldina Jovanovski & Toni Buršić, Bruketa&Žinić&Grey
2nd place: Petra Kardaš & Elma Mešić, ForgeBIT
Featured photo: Matija Habljak/PIXSELL