DK Festival has always brought attention to important topics not only for the industry but for society as a whole. ESG, health marketing, and taking down the status quo. We’re making a real change happen at DK2024.
We have been proving for ten years now that we are much more than just a perfect gathering place for communications industry experts. This year’s edition, taking place in Rovinj on April 11—14, will highlight some of the most current topics in the communications field and demonstrate that it brings together leaders of both national and international industries — who don’t just talk about trends, but shape them. The festival will feature over 150 experts in almost 70 program segments, and below we highlight some of them.
THE THREESOME OF SUSTAINABILITY: ENVIRONMENTAL, SOCIAL AND GOVERNANCE BY HUKI
Businesses have stepped towards a future where there is no profit without purpose, and in that future, transparency is a fundamental value. Investors are increasingly turning to companies that recognize the importance of ESG (Environmental, Social, and Governance), and this trend represents a significant opportunity for growth and positive impact on the environment and society. At HUKI’s panel The Threesome of Sustainability: Environmental, Social and Governance, Abraham Jacobo Pineda (Head of ESG, P3 Mobility), Ciprian Stanescu (President, Social Innovation Solutions), Katarina Habek (Head of EU Projects, HUKI) will discuss the rules of ESG, and Ermin Preljević, esteemed radio host will be the moderator.
HOW TO SELL HEALTH? POWERED BY HGK I ZAJEDNICA ZDRAVSTVENOG TURIZMA HGK
Health has taken the position of the most sought-after product, and the value of health preservation services is increasing year by year. Although there are significant differences between the European and American healthcare system models, the fact is that the healthcare industry is increasingly falling into the hands of the private sector. What are the trends in health marketing, and are there differences in the health habits of different generations? Get comfortable because health will be sold to you in a presentation held by Ognjen Bagatin (Serial Entrepreneur, Co-owner and Director, Poliklinika Sinteza) who will be joined by Gordan Turković (CEO, CTA komunikacije, HURA and IAB Croatia Member) for a moderated Q&A called How to Sell Health? powered by the Croatian Chamber of Economy (HGK) and Zajednica zdravstvenog turizma HGK.
FEMME FORWARD BY WOMAN.COMM
Women are active architects of change – challenging the existing status quo and shaping industry norms with their unique visions. Through case studies, personal anecdotes, and collective reflection, the goal is to uncover effective strategies and best practices for fostering environments where every voice is heard and celebrated. In the discussion Femme Forward powered by Woman.Comm Manuela Šola (General Manager, Komunikacijski laboratorij, HURA and IAB Croatia Member — CRO), Marina Bolanča (CEO, Abeceda komunikacije, HURA and IAB Croatia Member — CRO) and Ivona Jurilj (Country Manager, Degordian BH — BIH) will be discussing the transformative power of diverse perspectives moderated by Irena Miličević Vukoja (CEO Prefix, No Limit BH Advertising Festival & Founder Woman.Comm Club — BIH).
All creatives, marketers, digital professionals, media representatives, and other communicators who wish to join national and global market leaders this year can find information about participation at https://danikomunikacija.com/tickets.
Featured photo: Šime Zelić/PIXSELL
